[PODCAST] Taking Polls Where It Counts: The Almighty Online Buyer

podcast Oct 26, 2018

About this Discussion:

We have seen so much change in the way we do every day business through innovation, yet when it comes to voting and polls, nothing has changed since, what feels like the 1800’s. This was even more apparent in our last presidential election, where we saw an entire nation stunned by the results, when they thought for sure (thanks to the polls) that the other candidate was going to win.

Jinson Jose looked at the results, and instead of just getting frustrated with the process, he decided to do something about it. At first, Wallet Poll was a way to have fun with polling results, but it has turned into something more.

In this conversation we talked about the inspiration to take on an archaic process, and how retailers and the public can get a better understanding of buying habits tied to polling results.

To learn more about Wallet Poll visit www.walletpoll.com 

About Jinson Jose:

Jinson Jose, the founder of WalletPoll was born and raised in the dictatorship country of Lybia. He immigrated to the US 18 years ago where he witnessed first-hand the fiasco of the American political arena. WalletPoll came out of a fun site calledTrumpHeroOrVillain.com Jose created during the 2016 election. This playful exercise opened his eyes to the huge flaws in Traditional polling that led him to rethink it from the ground up. WalletPoll is launching in the Fall of 2018. Checkoutwww.WalletPoll.com for more details.


Podcast Transcript:

Erin & Syya:  All right. Welcome to another episode of innovation calling. I'm Erin Smith and I'm Syya Yasotornrat. and today super excited to have a colleague here that I've met once, so I don't know if you'd call it a colleague, but Jensen Jose with Wallet Poll, who has a fascinating concept for his business. A Wallet Poll is something that I think is unique that we haven't seen and quite frankly, innovative in the world of polling and how we view information and data today, particularly at this moment around politics. So Jenson. Welcome to innovation calling. Thank you. Thank you. Thank you for having me. We'll be able to answer the questions that you have.

Syya: Oh, absolutely. Hey, when I talked to you, maybe it had been maybe at a glass of wine in my hand, but when we chatted and we instantly went to politics, um, I knew we had a very unique conversation today. So just for full disclosure, we're not talking about political stance. We're talking about how, uh, you know, Wallet Poll is going to help us evolve the way we look at polling data, potentially, how that can be evolved into consumer space for other types of utilization. But, um, so Jensen, I remember when you told me about wallet poll, I said, sounds great dude, but what, what, what exactly is this. So if you gave me a quick summary of what is Wallet Poll and then let's kind of move on from there.

Jinson: So let me give you the genesis a little bit about it. So 2016 was kind of the genesis all Wallet Poll and that was as everybody remembers in this country during the US presidential election and everybody complained about it. And so finally I decided to do something about it. Everybody was complaining about polls, people who supported Hillary, people who supported Trump. Both. That was one of those unique topics that everybody seemed to be on and everybody was complaining about. I decided to create something fun for me and I created a site called Trump Hero or Villain. And I put pro Trump products on one side anti Trump products on the next side, and I put their live sales numbers below it. So it was my idea saying, you know, put your money where your mouth is and, but at the same time it was not, it was supposed to. I was supposed to shut it down or I didn't think it had any relevance after the election because although I do not follow politics, I didn't hear.

Jinson: I would hear a majority of people who are under some politics talk about it, but the polls were saying that high, high, high chance. Like there was one person who went on television and said 100 percent chance that Trump was going to lose. So again, I didn't have a dog in the race so I didn't care. I just feel shut it down after the election. Then the election results happened and I saw everybody just literally was, it seemed it was the last straw that broke the camel's back in terms of trust. And so just made me think. And I'm one of those people when I see a problem, I like to figure out how would I solve it? And so I knew the original idea was not, would not be a good solution because not everybody is going to want pro or anti-Trump products, if you will. Uh, so I decided, so I'd started thinking about it and I came up with the idea for Wallet Poll, which fundamentally it's a way to gather people's opinion alongside their purchases. Some of the thought process was typical polling requires contacting people. The pollsters will contact the people, ask them a thousand questions, expect them to answer those questions. And so with Wallet Poll, the idea is interrupting people. Let me get those information from them alongside something they already do. And since we live in a consumer driven society and everybody something, even the most off the grid person has to buy something. If you can get them permission alongside a purchase, I believe that will be much more cost efficient and effective, if you will. And so that's the, that's what one point is fundamental agree with something to ecommerce.

Erin & Syya: So. Oh, go ahead. I mean, I think that is so fascinating. It is, it is mind blowing to me that the traditional form of polling has been, uh, unfortunately for whatever reason, biased based on the people who are actually doing the polling. Right. And I think that's why I distrust polling data because it depends on whose side, which side of the coin is doing it or conducting it. And then of course, what's that saying was, you know, statistics or you know, you can manipulate it however you want to have...

Jinson: Exactly the most funniest thing is when people can you go to a when a poll and say it's a left-leaning poll or a right-leaning poll. I'm like, what does that even mean? That's like going to a football game and saying everybody, by the way, the referee is biased towards this team. So just take whatever score that you see on the board with a grain of salt.

Erin & Syya:  Yeah, and I want to talk about your product though because it's not necessarily a replacement of Polls. So it's not like we can go and look and say, all right, we've got product a, product b, people who are buying that really seem to lean towards the right. So therefore we've got another Republican president coming in, right? It's not a one for one like that. So can you describe how it fills the need and the gap that's happening right now in current polling?

Jinson: Sure. So it's a new concept, right? It's completely different than what, how, what polls are done. The purpose of polls are to ascertain the polls or whatever the population is. And um, with Wallet Poll, since it's a new concept. We've can't.... Ideally I would like to poll all 300 million or whoever, how many ever the population of the US to get the true, also the nation. Since that's not possible. It's a new concept. You start with baby steps, right? You started with, hey, simply one product. Product kind of determines the demographics of the people that are coming. I'm not trying to say, well here's the population and this sample represents the demographics of the population. So this is one of the population thinks things that's not what we're trying to do since the new concept, we're starting with, okay, here's a product typically that fulfills this niche. So let's give you an example.

Jinson: It's a women's shampoo or something or Vegan hotdog, right? Obviously non vegans won't bite, so you're getting the perspective on vegans who will actually answer the question, and as we increase, as the concept is more accepted in the mainstream media or with general people, we can expand the products and that gives more additional demographics and the ultimate thing is people can see what these demographics is answering to the particular poll question if you will. And you're beginning to get a much clearer, much broader sense over time that expanded and probably even expanded forms if you will, so it's a more nuanced way, but eventually, yes. The idea is we will have some product that fits every single demographic and when they purchase the product they are actually able to give their opinion alongside. And in this, this is one unique situation where the controversy is actually good for the consumer, right? Consumer controversy drives eyeballs and in that process, the vendors can say, hey, since everybody's going to be seeing this thing, I can lower my price. That makes sense for me to do that, and that actually benefits the consumer. So the whole idea is we hope to create a virtuous cycle that will create more and more people coming to the site and we're getting more and more data points.

Erin & Syya: So how do we, how do you see it? Cause I know you're not going to sell data too. I know we talked about that earlier, that's not going to be a huge party of your business model. How do we then use this data?

Erin & Syya: Let's say 2020 comes, right, it's time to pick our next president. How do we use the data that you're creating and generating.. A who's going to use that and how?

Jinson: So first of all, think the analogy I used. First of all, let me mention that regarding the data, the business model. We will never sell the data. It will never be a part of the business model. That's, we just don't want to do that. Everybody will have the same data, if you will. And um, um, so regarding now coming back to the 2020 question, um, ideally we would like to have millions of data points on an ongoing basis, not a static but an ongoing basis and debates. Think of like, you know, the eve of the election and if you will, or month before that, two months before that, every day, let's say we are getting like 200 million data points, a or 200 million people who are answering the questions about who is the, who are the people, a lot of the contenders for the next uh... to be the president of the United States if you will.

Jinson: And so based on that you have all these data and we are going to make it available to everybody so everybody can take that information and do what they want to do with it and can do their own analysis. So kind of like we are to use a medical analogy, we are the MRI. We give the data to everybody and so there'll be some people who will use that and say okay, this is the problem. Or they will come up with different diagnostic or different predictions and then there'll be people like, you know, the famous TV show House where he's like, he's able to see that same information that everybody else sees and might come up like a completely different result and he might be accurate versus somebody else. But in spite of what different people come up with, one of our conclusion, people come up with the net.

Jinson: One positive, I believe in three happened regardless, is going to stimulate people to go out and vote. Because um... one of the problems and I believe I read some article about this when the polls were showing in 2016, Ninety two percent chance that Hillary's going to win. And there's people who are saying 100 percent that Hillary's going to win. Right? Every human being, whether they are, Let's just say for Hillary, right? They have their own life happening when I know, hey, I just got out of work late and my, I need to go pick up my kids. I want to vote. I Want Hillary to win, if that's the case. And then you see these kinds of results on a daily basis on television. You're like, oh, she's pretty much got it in the bag, or they forget or they think, oh, and I believe also this was a, they had more protest votes than any other election before.

Jinson: So if it was a choice between Trump or Hillary, and let's just say that definitely didn't want Trump, but they did not like Hillary, but she's going to defeat Trump anyway, according to the polls. So let me keep my conscience clear and let me write in whoever you. And so that happened and it's been proven. So all of a sudden that can skew the results. So the next time around, um, ultimately it won't... Complacency won't be there, it doesn't make sense for either side, whether it be they support the Republican candidate, the independent candidate or whoever. I believe it will wake people up from complacency in terms of making their voice heard in the voting booth.

Erin & Syya: So. So if I understand clearly with what you're trying to say. So like, you know, as all businesses, there's a, there's a corporate mission or a company mission. Yes. What would you, what is your company mission then?

Jinson: My company business, to be honest, is to bring unity. I know that sounds really interesting. Compare company was started all fighting over products. What fight, who are making their voice heard about the most controversial topic, which is the approval rating of the President, but what I believe was people want on either side, they still have more things in common than they than they believe, so my hope is that this data points will ultimately make people think, hey, you know what?

Jinson: So-Called person who's opposite of my viewpoint, but these are all the things that we agree on and that might be chances of a conversation if you will. And here's the... here's the best analogy and I will tell you from personal experience I had, although this is from the US, my wife hasn't habit of going to Craigslist and sometimes she finds knickknacks that she likes to go and pick it up. I already said that you will come and pick it up at this time. I'm like, okay, do you check with me at the time? And usually, I agree too. I make the time to do it, and so completely, uh, from different sites outside of Dallas and go down to this place and a believe it was like a bar and grill kind of a place. And so I walk in and this guy who is wearing a confederate flag t shirt, bald tatoo, I don't remember what the tatoo was. He looks what people would stereotype as redneck, whatever that means.

Jinson: And so the guy was coming across me and I said Hi. And he said, hey. He said, where's your turban?

Erin & Syya: Where's your turban?

Jinson:  So now I'm crazy. So I am, like I said, say the secret, as I said, you know, you know, people talk about not to mix different colors stuff. So I did not do that. And then I was doing my laundry yesterday and turbans, I put different colors, I put it in and all came out rainbow colored. Then I had to make the choice with do I want to go without turban or do I want to wear turbans? Rainbow Colors. And in my culture, I think that rainbow colored turban is more frowned upon than not wearing a turban. So on my way back today, I will be buying some turbans. The guy looked at me straight and he just busted out laughing and is it, that's a good one. And you walked away. And so I waited there for 30 minutes. Whoever was supposed to come, didn't come. So I step out and that it was raining cats and dogs. And so I, I get into my car, turn it on. It's not working

Jinson: And so, um, so I, I step out, I opened the trunk, I'm looking in and this guy comes back, he's like, Hey, what's wrong? I said, my car is not running. And I said, obviously I got my driver's license on a camel and so I don't know what's wrong with the car. So he's like, like well it's raining and you don't know anything about the cars, so why don't you sit inside, let me see. And so he, to this day, I don't know what he did. And he got the car started and he said, all right man, I'll see you later. And he left. So my point is for what he said to me, right.. I'm sure there are people who would make a big fuss about it and I just did mean to me it's always the fact is this is the analogy I use. If you taste cake and cake tastes good, right?

Jinson:  Nobody will taste something that's good and that's bad, so they are coming. They have some data points, whether they're right or wrong, they have some data points and what I can do is when somebody treats me a certain way based on what is in their head, I can choose to give a positive data point whether that will result in change immediately or not. I can choose to get a positive data point and at some point hopefully, there'll be enough data points when they will take. They don't mind because you can't change somebody else's mind. It's not possible. And another fascinating story I read was about this black guy who befriended like 50 clan members who ended up denouncing the clan because of their friendship and this guy, right? Those 50 people did not, were not convinced by an argument or hatred or whatever they chose themselves and those 50 people, they think themselves. Everybody who are in their downline on, in their legacy or whoever they are influencing will, will always be positively changed forever, if you will. Versus a so called logical convincing. So that's my take is I'm hoping is that positive data points will change people eventually.

Erin & Syya: How does that happen though? Because like if Syya and I will we see, like if Syya and I are friends and I'm like hey Syya there's this great product out there, go out and vote. Will I see... like, how do I get to see.. how do we get to see that? Like do I look and be like, wow, people who love Vegan hot dogs are gonna vote for Trump, that surprises me. Like how does that whole barrier get reduced?

Jinson: One initially when we launched and you'll only be seeing the data in terms of the numbers, right? This many people, said yes, they approve. They said they don't approve and then you just looking at the product to an extend, you will be able to figure it out. If it's something like as distinct as Vegan hot dog, you're like, Oh okay, this is what vegans think, right? But we'll probably wait for one a month before we can give the raw data in terms of how to present it. That's something we're still working on. But think of it as like a big excel spreadsheet of data dump, if you will. And then you can do your pivot table on that data however, to get whatever information that you want to. Does that makes sense?

Erin & Syya: So, so if there is a, and I'm going to challenge you a little bit on this. Okay. So, um, if I am going to buy.... Oh, okay. Here I'm going to do something that's completely like I don't know how you could make it biased. I'm going to buy a, um, a window shield cover. So I, all I want to do is just block the sun. Okay. For my car. It's just a standard covering whatever, it's not even logo'd. It's just a standard covering. And there's a question of whatever nature.

Erin & Syya: What if I'm that manufacturer and you provide this data to me, is it okay? Do you publish the data with or without the consent of the manufacturer? So, so let's say, for example, I am going to switch out of, sorry I am the maker of a windshield cover. You poll data. Is it because you have a business relationship and establish with that windshield maker before that you collect that data or is it based on the ecommerce site that they decided to sell on that has the agreement to pull that data and information? So you know, Amazon, the wiper people do, would they want to know that information that you might be on a buyer side of the political spectrum and not realize it?

Jinson: So the multiple layers. But let me see if I can, if I'm not on the right track, please correct me. So let's say Erin has the window and so she's in, she comes through, she hears about how the sales are happening for every product featured, I would like to get some sales. So she comes to Wallet Poll vendor account and she decides to sell it on ours, on Wallet Poll. And let's say she said, Hey, I'm 500. She puts 500 per sale and let's say 300 people choose. I approve or 200 people choose they disapprove the presdient. Erin will never get the information on who said yes and who said no, she was just simply that it's know 500 people. Here's the people, here's the payment for the windshield covers and here's the address to which you need to send it. She doesn't need any other information, if you will. So we will never tell people. We won't give that information if you will.

Erin & Syya: So if I'm the prince, if I'm the buyer and errands, the window manufacturer person. When she'll protect her, what is that thing called? Screen window, screen. Screen. Screensaver. So Erin will never get that Syya voted one way or the other, But she does know that Syaa purchased something because he purchased the windshield.

Jinson:  Syya purchased the windshield cover so here's the money sent out of the windshield cover. That's it. So let's just say, let's just support somebody hacked your account while they login to your account and all your purchase history. It just shows that you bought the product. It just doesn't. It won't tell them, which button you clicked. Only you know, even not saying that we don't want to save that information. Does that make sense?

Erin & Syya: Okay. So that means Wallet Poll reached out or not wallet poll. Erin's Windshield cover company reached out to Wallet poll and said I would..I'm curious to see what my market is for this duration and time or this campaign. Could you, is that what I'm sensing then is how awesome that would be if I decided to run a campaign of light blue windowshield covers and she'll cover as many by light blue windshield cover.

Jinson: You've got cut off for a second. So one more time.

Erin & Syya: I apologize. It looks like my Internet is going a little bit. Um, if, if I were errands, windshield company and I say I'm making light blue windshield covers, how many are going to sell and what demographic is interested in that? Is that what you're saying? Where Wallet Poll has really got some value to a business. I'm just trying to feel out both sides of the story

Jinson: For the window, for Erin.. It's, it's basically, um, so the tug of war, right? The constant entity will create, I believe, more sales than just, hey, we just sold this many. Whatever that might be. That is no compulsion, if you will, for people to buy that particular product. With Wallet Poll. It's almost people are saying, hey, I don't want the number to be this high on the other side, so let me figure it out. Or a reason to buy this product. Right? So that's what's happening. So it creates the struggle for that I believe will increase the sales significantly. But more importantly, for me it's data points and Erin's business. She's basically getting sales like no external advertisement and also because all sales are final on Wallet Poll, she does not need to worry about that. Does that make sense. So basically, um, I don't see how it could be a loss for arrow. Does it make sense?

Erin & Syya: Okay. I think I understand what you're saying on that. Um, and I apologize, I think I'm getting cut out.

Jinson: Yeah, it's a benefit for them. It's a benefit for you too, right. Hey, I'm in the market for this thing and because of now, because you're not trying to. Certainly, we probably not do any kind of clothing. The cost that's a tricky situation that there might be a chance needed for returns. So we would probably be products that people are pretty much decided on that'll say hey, this is what I want, and so you wouldn't be able to take advantage of the reduced price that Erin is offering on Wallet Poll.

Erin & Syya: I want to go forward with like, like, because obviously the um, the polling, we had an issue. We can all say we, it's very archaic, it's very, um, we, we got some problems. Innovation is definitely required on this, especially moving forward. So can you, what do you see as if we can't one for one take Wallet Poll and say, well it looks like president A or President B is going to win... Where is the gap and how can we, like how do you see it? How do you see it fitting in in the future? Like obviously you want to do this for fun, you want to build unity and communities, but we've got a broken system that you even saw and said we gotta fix this. Do you see this? Like did you create this for fun or, and slash, or do you see this like at some point really helping solve this, this broken issue?

Jinson: So the previous hero or villian thing was for fun. Wallet Poll is very serious. I'm trying truly to fix the broken people's trust in so-called polling data, if you will. So, um, so yeah, so that's one that I... Yes, it is for. It is for me is that it is the restorative trust. The, the biggest thing about Wallet Poll, I think the most underestimated thing even when even I myself is, I'm a, I believe I'm underestimating Walpole was it's easy to understand, right? It's like you don't need any kind of high tech math degree, at least in the initial version of it, right? If I am selling an iphone, if you will, right. And then it's, I'm getting let's say 20,000 out of that, let's say 15,000 or 12,000 people on one side and 8,000 the site, it's easy. You don't need a high school degree to understand, okay, okay. As people with a fairly good income and on this zip code you are actually saying this, many are saying that approval. You don't need complicated statistics and you know, sample sizes and you know how three percent error, all that stuff is not needed.

Jinson: It's a very simple number. And you can say to me, when you're reading something, you have to start at the most basic level and then build it up. Right? So I believe it will like one of the questions in the last election where it's the whole a Hillary won the popular vote. She made 2 million more. So I'm with Wallet Poll, we are not a democracy, we are a republic, right? So it's not about popularity. Sometimes even if 100,000 people or 2 million people more are saying one thing and let just let's say in the next election, 2020 as candidate a, candidate b, and according to Walllet Poll, let's just say it shows that candidate a is going to win. That has gotten about 1 million or 2 million more so-called votes than candidate b. and as I say, candidate b wins. It's, it still will, I believe, will put an impetus on the candidate be to an extent a say, okay, these are the people who actually quite need to win over, if you will.

Jinson:  Again, I'm, I'm talking about normal people, if you will, who will actually consider that. And so at the same time also in the local election level, now people can actually, it's a number you can deny that makes sense. And because it's an ongoing thing, it's not a onetime on election day, this is what's happened because Wallet Poll is not static and it's every day you're getting constant data points. I believe it will have a net positive impact even in the way local representatives, uh, go about doing what they have been elected to do. So on a local level, state level, national level, it's getting a pulse of the nation. And in some ways it is going to prompt the electoral representatives to actually do... take into consideration those things when they are making their decisions. Does that make sense?

Erin & Syya: Yeah. What's your strategy for marketing it. So do you want the, do you like eventually want your local representatives to say, hey, go buy something over at Wallet Poll and vote for me, you know, are just so, so, so it is.

Jinson: I don't think, I don't ever see, um.. an elected representative saying go to because they don't. It doesn't benefit them in any way if you will. Strictly for the consumer is a reflection. It is something that the elected representatives from gold and look to see. Does that make sense? I don't ever see them because by the 500 million of 100 million people going on Wallet Poll and vote something that does not is not a win for the so called a representative, if that makes any sense. Right. So I don't ever see that. So forthe marketing aspect of it. I just believe fundamentally there's this underlying dissatisfaction in almost a large part of the country that states, 'hey my voice is not heard.' When they see a poll that they don't agree with, they're like, nobody asked me. This is a way for people to actually say make their voice heard, but at the same time it's not like Facebook where you know, one of the metrics they use is okay, how many new accounts so they don't have any reason to stand out on fake accounts and all that. With Wallet Poll there is almost zero chance of manipulation.

Jinson: It's gotta be an ongoing thing. Let's say Syya is a $500 millionaire. She's gone. She's a billionaire. She decides to tweet the numbers a little bit. There's a finite amount of time she could do before she runs out of money. Does that make sense? So I'd also chosen, but the data that code, this person bought this much or whatever that might be. So that's my answer to your question.

Erin & Syya: But I mean it sounds like to me, what you're offering the Wallet Poll is putting your money where your mouth is, right? So I mean I, I'm really liking the concept of it. I can see where there's going to bring a unique perspective. I guess in my head, I guess I'm thinking Walpole really from a marketing standpoint. If I was a business again, Erin's windshield blocker company to start this windshield blocker company. When we get off this call here, let me tell you Erin, it's not like you have like 15 other businesses you need to work on. Right? So just one more to the list...

Erin & Syya: But if, if I'm doing a marketing campaign and it's a multibillion-dollar, multimillion-dollar marketing campaign, I could see where this has got some relevance. If it's a product that they're trying to penetrate a certain market space, right? Is there a story resonating? Perfect example. And I don't mean to make fun of them because I have friends that work there is when they made the Dr Pepper 20 Calorie thing for men or something, I forgot the product name was, but that was the biggest joke ever. Um, Wallet Poll would have made it a quicker decision. What are the, pursue that campaign or not.

Jinson: So there's that, that the survey aspect of it is their ultimate. Sothere ares two sides. Initially Wallet Poll's thought process was hey, there's a lot of people who feel like their voices is not heard and so they had to buy stuff anyway. So this is a way where they can buy stuff and make their voice heard. So there's that side of it. The other side of it is companies who are doing the surveys, hey, you know, we're coming out with Eddie new, um, pain for the back, here's this packs that you can do. There are companies that actually operate where you know, hey, we will pay you 100 bucks for coming and doing blah blah blah. But then when the actual product comes out from these trials they're not going back to the people who actually help them. So this could be either way. Again, it's another revenue stream we want to go that route is because everybody is, um, since that survey market could also be there were, let's say somebody's trying out a new cancer drug, again I don't want to get into the whole medical stuff. But let's say all companies are creating some kind of products from general consumer.

Jinson: And so this would be one room and they can actually hand pick. We want these people fitting this particular demographic. And if you can survey them then either we will pay or whatever. So what probably what Wallet Poll will do is we want to take revenue from it or we'll just take a very negligible one. And we will get the credit to people who are already in Wallet Poll. Then say, hey, you guys put this thing, here's a company was willing to offer them this would you be wanting to do it? Then have this much credit into their Wallet Poll account and they can use that. Makes Sense? So it will be another way where you would actually connecting... It could be used for product development, if you will, and testing. Then also giving those very same people who actually helped you test it because obviously the out in the market for it. Then you actually give them incentive to come back and buy the marketing cycle, if you will.

Erin & Syya: Sll right, well I know your launch is coming up soon. Let's talk about launch, and let's talk about when this is available and where we can find out about that.

Jinson: So October first tentative launch date. Right now I'm reaching out to independent media if you will, and asking them if they would want to be a launch partner. So the purpose of that is one of the things we did not mention about Wallet Poll is it has a component which will actually help mainstream media or independent media, um, bring revenue. So right now they are primary sources either advertisement, which most people do not ask people on approach using their phones to get news. People don't click on ads as much if you will. So their revenue is going down. The thought process is a donation model if you will, which again is not quite what it is supposed to be. And then the subscription. So unless you have the New York Times, it doesn't quite work for people who are smaller or independent.

Jinson: So Wallet Poll will give the ability for these people to actually monetize their media and the way we are doing it as if you were to launch funnel, let's say Erin, you have, you write about politics and let's say you have about 300,000 people who actually regularly read your blogs. If you become a partner with Wallet Poll, and you create an account and then you give them a specific code called Erin to all your readers. If they come to Wallet Poll and they create an account based on your referral, those people will be linked to your account for a whole year. So no matter what they do for a whole year on multiple, whenever they purchase, you get a percentage of that. That will actually help monetize what do you do, if you will. So that's what we are doing is ideally I would like to have about 50 independent or mainstream media on both sides at launch.

Jinson: o that's what I'm hoping for because one of the key components is the ability is that the plugin that shows up in different places when the show at real time, a number of what the sales on either side. And actually, access the president's approval rating. So that will create an impetus on people who are looking at it to do something about the particular product. Um, and also hopefully they'll get a great deal because of that.

Erin & Syya: 38:16 And the site... So if I wanted to go to

Jinson: 38:18 Yes, the site is, is exactly WalletPoll.com So if you go there, you can get more details there on October first and you can actually see the first product and then go from there. But before that, if you go there, you will see an explainer video that explains the concept. Then I would recommend the letter from the founder page where I describe exactly the whole thought process, how I came about it, what's the vision, what's my thoughts on privacy, that kind of stuff. Then there's there's a page that actually describes why Wallet Poll is supremely better than the traditional polling. And then there's an Faq for other questions people might have and then if you have more questions, definitely there's a contact us page.

Erin & Syya: Awesome. Well I'm looking for it to October first since then. Thank you so much for coming on. I love. I love it when people, a lot of people complain a lot about the selection and yet not a lot of people did anything about it, so I always appreciate those who actually try to solve a problem for or try to find a solution for a problem. And so it's very refreshing.

Jinson:  If I could do something where nobody will read it, I won't ask any payment for solving problems. I just enjoy it. So if you have a problem or solving a problem and need help with something. My brain is always available if it's not occupied in other situation.

Erin & Syya: So I enjoyed say careful offering that up. Brain is sacred. Kurt knows me as a friend of mine. I, I, I've made myself freely available if it doesn't.

Erin & Syya: Awesome. Well thank you so much. Have all of your sites have your things? Of course will be available on our notes page over innovationCalling.com. I'm Sia if you're there to say goodbye quickly. Can you hear? We can hear you. Oh my God, thank you so much Jinson. I'm sorry I could not hear you guys out. So, uh, I, I am with you in spirit, but thanks for your time and I'm really happy to check out.

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